Brains, Business & Bikinis: The BIKINI SLAYER Story

LifestyleFashionFitness

Jul 29

Written By Nicole Colee

Let’s rewind to 2010—when I launched Bikini Slayer as a blog to share my love of all things swim, sun, and style. What started as a creative outlet quickly grew into a thriving online boutique, where I curated the dreamiest swimwear, resort-ready fashion, and beach lifestyle essentials for confident women around the world. I ran that store for 13 years, and let me tell you—I loved every minute of it.

But here’s what most people don’t know:

By day, I’m a full-time civil engineer. I own and operate my own engineering company based in Central Florida, specializing in land development. It’s fast-paced, challenging, and keeps my brain sharp. I love problem-solving, creating real-world impact, and paving the way—literally.

The bikini side of my world? That’s my passion.

It’s not just about the bikinis (although I probably own more than I’ll ever admit ). It’s about what they represent—confidence, body awareness, wellness, femininity, and freedom. Bikinis are my uniform, my creative outlet, and a reminder to always chase what sets your soul on fire.

Now, Bikini Slayer is back to its roots as a blog—and I’m sharing more than just swimwear. You’ll find fashion inspiration, wellness tips, body-positive moments, and a glimpse into how I balance being a boss in the boardroom and the girl in the bikini.

Brains, business, and bikinis… I say, why not have it all?

xx, Nicole